1.Definitions and scope
“Platform” means the ataa learning platform at ataa.ai and its applications, operated by شركة فكرة بلس للبحث والتطوير في مجال تقنيات التعليم ذ.م.م ش.ش.و — the operator's registered legal name, given in Arabic — a company registered in Dubai, United Arab Emirates (“the Company”). “Instructor” is any natural person whose instructor account has been created and approved. “Academy” is the storefront an instructor builds on the platform for their courses.
This agreement governs the Company–Instructor relationship exclusively and forms an integral part of the general Terms of Use and Privacy Policy published on the platform. You are an independent contractor: this agreement creates no employment, partnership or agency.
2.Eligibility and admission
- Teachers must have full legal capacity to contract, must hold citizenship or valid legal residency in one of the six GCC states, and must hold a bank account in their own name in their country of residence.
- Mandatory documents: (a) a valid passport or national/residency ID scan, and (b) a bank-issued IBAN letter or certificate proving the account is in the instructor's own name at a bank within the GCC, together with the IBAN itself in writing.
- Selling is not enabled and no earnings are released until these documents are complete and verified.
- Every application goes through KYC review before selling is enabled; the Company may request further documents or decline any application without stating reasons.
- The bank account must be in the instructor's own name; third-party accounts and intermediary wallets are not accepted.
3.Commission and fees
| Item | Value |
|---|---|
| Platform commission per sale | 30% |
| Instructor's share of each sale | 70% |
| Subscription or joining fee | None |
| Payment-processing fees | Absorbed in full by the platform |
- One rate for every instructor. It does not change with sales volume or account type and is not individually negotiated.
- Commission is calculated on the amount actually collected after discounts. Platform coupons come out of the platform's share, not the instructor's: your share is computed on the price before any platform coupon.
- Your share is computed on the gross sale price, not on any smaller amount. Payment-gateway fees are not deducted from your share — the platform absorbs them in full from its own. Every transaction is itemised on invoices and statements.
- Prices are offered in the platform's supported currencies (SAR, AED, BHD, OMR, QAR, KWD, EUR, USD), and your share is converted into UAE dirhams once, when the sale completes — not when a withdrawal is requested — so it is credited to your balance in that currency from the moment of purchase and is not moved by exchange rates after it.
- Any change to the commission rate requires a new version of this agreement and your acceptance of it, and never applies retroactively to sales already made.
4.Earnings and payouts
- The instructor's net share of each sale enters a pending balance, then clears to available after 14 days. That hold is shorter than the 30-day refund request window and does not cover it: if a refund is approved after the hold has ended, or after the payout has been sent, the instructor's share of it is deducted from their balance, which may go negative and is then recovered from later earnings as set out in this clause.
- Payout cycles close on days 1 and 16 of each month at 09:00 Asia/Dubai, and transfers are sent to the registered IBAN subject to a minimum of 200 UAE dirhams; anything below the threshold rolls into the following cycle. Every transfer is sent in UAE dirhams, whatever currency your bank account holds and whatever currency the buyer paid in.
- A withdrawal request is created automatically each cycle once the minimum is met, and an instructor may also raise one from the dashboard at any time the conditions are met.
- Every withdrawal request is approved by a person before anything is paid; nothing is released by an automated decision. The transfer itself is a bank transfer to the registered IBAN, actioned by a person at the bank — the platform uses no automated disbursement service from any payment provider — and is sent within 3 business days of approval, with a first withdrawal always reviewed by hand.
- All amounts pass through the platform's immutable double-entry ledger. Collecting payments from students off-platform is a material breach warranting termination.
- Refunds follow the refund policy published on the platform — a 30-day request window and no automatic approval, a person reads each request and decides it — and an approved refund is deducted from the instructor’s balance at the same rate the sale was split at (70% instructor, 30% platform commission reversed with it).
- A chargeback is handled by a person with the payment provider, outside the platform, and no balance is frozen automatically while it is examined. If it is decided against the platform, the sale is reversed in the books exactly as an approved refund is: the instructor's share is deducted, and recovered from later earnings if it has already been paid out.
- Instructors are responsible for their own tax obligations in their country of residence.
5.The instructors' share of subscriptions
- 40% of the month's net subscription revenue is allocated to instructors. Net means the subscription payments collected in the month, less subscription refunds and payment-gateway fees occurring in that same month.
- The pool is divided between instructors in proportion to the completed watch minutes on their courses that month. No individual subscription is assigned to an individual instructor: your share is your share of the platform's minutes as a whole.
- Each learner's minutes on each course count up to 2× that course's content length per month, to prevent inflation. The Company may exclude an account from the count where abnormal watch activity is detected, with notice to the instructor.
- Free courses and courses excluded from the subscription accrue no pool minutes.
- A month's share is credited to your balance after the month closes in Dubai time, becomes withdrawable 14 days after that close, and is paid through the same mechanism as clause 4.
- A distributed month is never re-apportioned: a subscription refund occurring after a distribution is deducted from the net of the month it occurred in, not from the closed month. If a month's refunds exceed what it collected, that month's pool is zero and the shortfall is not carried forward.
- Any change to the pool percentage requires a new version of this agreement and your acceptance of it, and does not apply to a month already distributed.
6.Content and intellectual property
The instructor retains full intellectual property rights in their content and grants the Company a non-exclusive worldwide licence, for the term of this agreement, to host, stream, market and excerpt that content within the platform and its promotional channels.
- The instructor warrants that they own the content outright or hold the necessary licences, and bears sole liability for any infringement of third-party rights.
- Pirated, copied or wholly machine-generated content without genuine educational value is prohibited.
- The platform applies technical protections (signed encrypted HLS, watermarking, download prevention); the Company does not guarantee absolute prevention of piracy and will cooperate on takedown requests for content copied elsewhere.
- Copyright complaints are filed through the notice form published on the platform or by writing to copyright@ataa.ai; the Company acts on a complaint within 72 hours by hiding the material pending investigation, and the instructor is notified of the counter-notice path available to them within 10 days.
- On termination the content stops being offered for sale, while access for students who already bought it continues under clause 8.
7.Content standards and conduct
- Content must respect the cultural values and applicable regulations of the GCC states; indecent, blasphemous, inciting or discriminatory content is prohibited.
- Misleading content, unrealistic financial promises, and unlicensed medical or legal claims are prohibited.
- Instructors answer their students' on-platform questions within 5 days at the latest, under the platform's published moderation policies.
- Harvesting student data or contacting students off-platform in order to divert sales is prohibited.
- The Company may hide or remove violating content, with notice to the instructor and an audit record of the action.
8.Non-negotiable student rights
9.Suspension and withheld payouts
- The Company may suspend an account immediately for fraud or commission circumvention, a material breach of content standards, forged documents, or failure of the GCC residency condition.
- Suspension does not extinguish what has already been earned: payouts are withheld while the matter is examined, the accrued balance stays recorded in the ledger, and it is paid once the examination closes unless something is established that warrants deducting it. Student access to what they bought continues in all cases under clause 8.
- An instructor's membership is suspended and their payouts withheld once 2 copyright complaints against their content are upheld (repeat-infringer rule).
10.Data and privacy
- Instructor data and KYC documents are processed under the privacy policy and UAE data-protection law, stored encrypted, and used solely for verification and compliance.
- Student data inside an academy (names, progress, engagement) is available to the instructor for on-platform teaching purposes only; exporting or using it elsewhere is prohibited.
- Instructors may request a copy of their data, or request deletion of their account, by writing to support@ataa.ai. Because an instructor account is attached to financial records and enrolled students, deletion is processed manually rather than self-service; financial records are retained for the statutory periods.
11.Term and termination
- The agreement takes effect on electronic acceptance and continues until either party ends it under this clause; its term is not tied to any billing cycle.
- Instructors may end this agreement and close their instructor account at any time by written notice to support@ataa.ai; accrued balances are paid in the next cycle after the hold period and the refund window close, absent open disputes.
- The Company may terminate on thirty days' notice without cause, or immediately for the material reasons listed in clause 9.
- Surviving termination: student-access obligations (clause 8), financial records, intellectual-property terms covering the period before termination, and the limits of liability.
12.Amendments to this agreement
- The Company may amend this agreement, and any schedule or policy it refers to, unilaterally. An amendment becomes effective and binding on the instructor from its stated effective date, without requiring the instructor's express consent, signature, or reply to the notice.
- The Company gives the instructor at least thirty (30) days' notice before the effective date, by email to the address registered on the account and in the instructor dashboard. Notice is treated as delivered once sent to the last email address the instructor registered, whether or not it is opened.
- By way of exception to the thirty-day period, an amendment takes effect immediately on notice where it is required to comply with a law, regulation, or order of a competent authority, or with a payment provider's requirements, or to address a live security or fraud risk, or to correct a manifest error or update the Company's own details or contact channels.
- Neither the instructor's acceptance nor any reply is a condition of an amendment's validity, and silence or the absence of an objection does not prevent it taking effect. Continuing to use the platform, or leaving content listed, after the effective date is a further acceptance of the amendment.
- An instructor who does not wish to be bound by an amendment has one sole and exclusive remedy: to end this agreement and close the instructor account under “Term and termination” before the effective date.
- No amendment applies retroactively to sales completed before its effective date: platform commission and the instructor's share on those sales are calculated under the wording in force when each sale completed, and no amendment may recover or reduce amounts already accrued to, or paid to, the instructor.
- The version in force is always published on the agreement page; every version carries its number and effective date. The version published on the platform is the authoritative reference in the event of any discrepancy.
13.Limits of liability and governing law
- The platform is provided “as is”; the Company does not guarantee any particular sales volume or income.
- The Company's aggregate liability to the instructor is capped, in all circumstances, at the total platform commission actually retained from that instructor's sales in the twelve months preceding the claim.
- This agreement is governed by the laws of the United Arab Emirates; the courts of Dubai have jurisdiction over any dispute after a thirty-day amicable-settlement period.
14.Acknowledgement and acceptance
I confirm that I have read, understood and accept this agreement in full, that the documents I submitted are authentic, and that I hold valid legal residency in a GCC state.